Spirit Airlines has emerged from Chapter 11 bankruptcy with a completely revamped business model that includes premium economy seating, complimentary snacks, and eliminated all hidden fees.

The New Spirit

The airline has rebranded as Spirit+, featuring wider seats with 32-inch pitch, free carry-on bags, and complimentary drinks. Base fares are 20% higher but total cost is often lower than before when fees were included.

Route Strategy

Spirit+ is focusing on underserved mid-size city pairs and leisure routes where it faces less competition from major carriers.